Business Growth With Princeps Strategy
Anticipate | Grow | Protect
Europe - Africa - Middle East - Asia - Russia
Grow Your Business With Princeps Strategy
Your Business Development
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Our Vision

We Provide A Continuum Between Strategy And Operations​

Our Mission

We Help Your Organization To

Because the world is moving fast and getting more complex, forward thinking and long-term strategies require constant projections towards the future: We support you in your prospective steps with relevant anticipation solutions.
Because knowledge of environments is fundamental: We help you to develop your business in new territories with direct on-the-ground support and operational approaches.
Because the world is uncertain and safety has become inseperable from any approaches: We take over your risks by making it ours. We bring you immediate, concrete and relevant security solutions.
Olivier Bariéty - CEO

Princeps Strategy AMEA DMCC

Olivier is a well-recognized specialist of Business Intelligence & Strategy applied to international companies, with a global approach for a very operational direct support.

Former Vice-president of ACCOR group in Africa, Middle East, Olivier was in charge of Security and Business Intelligence from 2017 to 2019.

Previously Colonel in the French army, and representative of the French Special Operations Command for the North of Indian Ocean from 2013 to 2017, he built a variety of partnerships with countries in the Middle East. Late Head of Indirect Actions and deputy Director of operations from 2008 to 2013, he was in charge of prospective and anticipation for the Special Operations Command in Africa and in the Middle East.

Specialist of INFOWAR and Business Intelligence, he wrote collective books and his well-recognized expertise lead him to teach at HEC Business School – ranked #1 in Europe – and at the prestigious French Institut des Hautes Etudes de la Défense Nationale.

Olivier is an Executive Committee’s member of the French Business Council, the French commercial chamber of Dubai and the Northern Emirates.

Olivier is graduate from Ecole Militaire Interarmes de Saint Cyr, Ecole de Guerre Paris and holds a Master’s Degree of Defense, Geostrategy and Industrial Dynamics from ISAD-Paris II, as well as a Master’s Degree of Defense and Geopolitics from Ecole de Guerre Paris.

Olivier is an Officer of French Légion d’Honneur.

Nathalie de Gaulle - CEO

Princeps Strategy International

Nathalie holds a double expertise in Strategic & Business Intelligence and Institutional Affairs, with a focus on Tech, Defense and Energy industries.

Nathalie started her career in trading at Société Générale CIB in London, before joining the ENGIE Group Finance Department as part of its High Potential Executive Program. 

Serial entrepreneur, she co-founded BAYNUNA ECONOMIC CONSULTING LLC in 2012, a business intelligence company in the United Arab Emirates, in partnership with the technology and defense group BAYNUNA.

In 2018, she co-founded NB-INOV, a tech company which aims at establishing an innovative biomaterials industry. In 2019, she joined the Board of ANTAEUS Technology, an IT company specialized in Cloud and Artificial Intelligence for the energy sector. 

She is also co-founder and partner at SOCIETER, a consulting house in sustainable leadership and corporate diplomacy.

In regard to her personal commitments, Nathalie is a Board member of Croissance Responsable Foundation, and a former national elected representative for French citizens living abroad. She is a member of COMEX40, the MEDEF Executive Committee which brings together 45 leaders and founders under the age of 40.

Nathalie is a graduate from Sciences-Po Paris, HEC Paris, and certified by the Massachusetts Institute of Technology, and by the Institut des Hautes Etudes de la Défense Nationale.

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Princeps Strategy